What is SMS?
SMS stands for Short Message Service and is the format on which all texts are sent and received via mobile phones.
What is mobile marketing?
Mobile marketing is a modern means of advertising in which you can reach your audience on their cell phones, wherever they are. For more knowledge of the industry, please explore the links on our Resources page.
Who can receive text messages?
Almost all mobile phones can send and receive texts. Wireless carriers usually include text messaging with their service plans.
How do I know that a text from my business will be read?
Text messages have 95% read rate, so the odds are in your favor.
How do I know who is responding to my campaign?
When mobile users opt-in, they enter a database of consumers who have chosen to participate. This database allows you to build customer profiles and target optimal audiences in future campaigns.
Can text campaigns be international?
Definitely. We maintain global connections with over 500 mobile operators in 180 countries across the world. Your campaigns have the capacity to reach any of the 230 million cell phone users on our networks.
What is a short code?
A short code is a 5 digit number to which mobile users can send text messages. Short codes are easy to remember and are compatible across all carriers.
How long does it take to set up an account?
Not long at all. When you contact us, we'll speak with you to assess your company's needs. We can have you up and running in just a few days.
What is the difference between 2wayTxt and mobile spamming?
With 2wayTxt, mobile users grant you permission to send them messaging by opting in. Also, 2wayTxt campaigns are individually approved by each wireless carrier. Spammers and unsolicited marketers are prevented from sending messaging through these networks.
What is an opt-in?
In order to send people text messages, a business must first get their consent. Mobile users "opt-in" by texting a keyword to the short code.
How do subscribers opt out of campaigns?
Opting out is easy. Subscribers can simply text STOP to the short code. Because they are free to do this at any time, they can rest assured that they are in complete control of the experience.
Are subscribers charged when they text our campaign?
Not by 2wayTxt. Most people have unlimited or bulk texting included in their mobile plan. Those that don't may incur standard text messaging rates from their carrier.
How are different types of campaigns set up?
Each campaign type is generated by our stand-alone platform, and is fully adaptable to fit your marketing needs. No additional equipment is needed. Contact us to learn more about our campaign features and functions.
How much does 2wayTxt cost?
Far less than our competitors. Please contact us and we will be happy to walk you through our affordable plans and price structures.
Who can help me analyze my data?
2wayTxt provides supplementary analysis of your data and metrics upon request. If you prefer more comprehensive consultation, our team will offer you actionable recommendations and strategies for all your mobile marketing initiatives.
Is 2wayTxt secure?
Very. Our platform's cutting-edge encryption technologies ensure that all your information receives ironclad protection, on both the front and back end.